Reciprocal Links

Usually arranged when two websites make an agreement to link to each other. These kind of links known as reciprocal links are also sometimes, referred to as “link swaps”, “link exchanges” and “link partners”.

Reciprocal links are very important for the success of your website.
It would make your website popular generate potential traffic for your website, thereby facilitating you to earn great revenues and profits for your business instantly as well as in the long run.

Hence it is very important to consider employing reciprocal links as soon as you construct a website for your business and think of web promotion as a tool to earn great profits.

There are several advantages of employing reciprocal links to your website. Here are some of the benefits you can easily avail via reciprocal links.

• Reciprocal links would efficiently increase your website traffic, from people who tend to click on the link.
  
  
• These types of link also play a crucial role in boosting your web page rankings in search engines. However, you must be careful and try not to over do these links as this can spoil the whole fun.
  
  
• These links examine the links of your competitors. This is a retirement strategy wherein the web expert visits your competitor’s sites and complementary sites and analyzes their links pages or resources pages.

These were some of the benefits you can avail via employing reciprocal links in to your website. Now the basic thing is to understand how to actually set up these reciprocal links.

Here are some instructions on setting up reciprocal links on to your website.

• Locate good quality and complementary website.
  
  
• Now place a link to them on your website.
  
  
• Once you have placed a link to them, try emailing the owner of the site, a brief and friendly note. Try addressing him or her by name.
  
  
• Praise the site genuinely and in case you are not able to find something worth praising, delete the site from your list.
  
  
• Inform the website owner that you have linked to their site, offering them the URL of the page where you have placed your link.
  
  
• Now request for a link back to your site, and suggesting a page where the link would be appropriate.
  
  
• In case there is not reply after three successive weeks, send a brief and polite reminder. Try using the phone or snail mail for the purpose.